Top 10 Branding Agencies in India Revolutionizing the Industry
With over 900 million active internet users and an increasingly aspirational consumer class, India has become one of the world’s most competitive branding battlegrounds. This makes it clear that branding services are way too essential. Because here, trust and visibility are the new currency of growth.
A global PwC study found that companies with strong marketing and branding capabilities deliver 79% higher Total Shareholder Value than their peers. And closer to home, 76% of Indian consumers say they’d rather buy from brands they feel emotionally connected to than from competitors. Clearly, building that connection requires the strategic expertise of a branding agency that understands your market, your audience, and your growth goals.
In this article, we will take a look at India’s top 10 branding agencies, each known for delivering full-spectrum branding services that help businesses stand out and scale sustainably.
#1: Onething Design
Founded in 2015 and headquartered in Gurgaon with hubs in Bangalore and London, Onething Design is a full-stack, growth-focused branding agency. They have redefined the sector by treating brand identity as a conversion strategy and a profit center. By using world-class UX/UI and deep behavioral science, Onething rebuilds the entire customer journey. This results in maximum revenue and market authority.
At Onething, branding is the foundation of every user touchpoint. Their human-centered design approach ensures brands feel empathetic and deeply personal, whether manifested in a mobile app, website, wearable interface, or physical space. This integration of branding services with digital product design creates cohesive experiences that drive engagement and measurable ROI.
Expertise & Services
- Strategic Brand Positioning & Identity Design
- End-to-end Brand Architecture
- Complete Visual Identity Systems & brand Guidelines
- Branding for Digital Products & Services
- Logo Design
- Packaging Design
- Brand Experience Design across Omnichannel Touchpoints
- Motion Design & Brand Animation
- Marketing Collateral & Social Media Branding
Notable Clients
Onething has partnered with industry giants including Coca-Cola, Airtel, Royal Enfield, Mamaearth, RBL Bank, Agapi, Healthkart, Motilal Oswal, TVS Motor, and over 150+ brands across diverse industries.
#2: Yellow Fishes
Mumbai-based Yellow Fishes is a boutique branding agency dedicated to building aspirational, passionate brands that stand out and scale. Their focus is on creating identities and packaging that leverage psychology to drive instant recall and purchase intent in highly competitive retail environments.
Expertise & Services
- Brand Strategy & Consulting
- Visual Communication
- Brand Naming & Architecture
- Packaging Design (especially FMCG)
- Brand Launch & Market Positioning
Notable Clients
Yellow Fishes has worked with notable clients including Tata Sampann, Auric, Godrej Construction, etc., helping them create distinctive market positions through strategic storytelling and compelling visual identities.
#3: NH1 Design
Established in 2013, NH1 Design is a Delhi NCR-based firm that masterfully blends culture and commerce to craft deeply resonant visual identities. This branding agency is recognized as an artist of brand narrative, ensuring every visual touchpoint speaks a singular, compelling story.
Expertise & Services
- Brand Strategy
- Naming & Taglines
- Logo Design
- Packaging Design
- Brand Identity Guidelines
Notable Clients
Some projects of NH1 Design include rebrands for CK Birla Hospital for Women, Godrej My Farm, Bira 91 and other D2C and FMCG brands.
#4: Confetti Design
Confetti Design Studio, headquartered in Noida, is an acclaimed branding and packaging studio focused on turning retail brands into icons through strategic design and market insights. They mostly work for brands falling in these industries: food & beverage, personal wellness, and healthcare.
Expertise & Services
- Branding Strategy for FMCG or CPG Brands
- Packaging Design & Structural Design
- Brand Identity Creation
- Marketing Campaigns
- AI-Powered Brand Photography
Notable Clients
Confetti has successfully executed branding and packaging projects for diverse clients such as Swizzle, Forest Essentials, and ITC B Natural.
#5: Everything Design
Everything Design, founded in 2020 and based in Bengaluru, helps medium-sized businesses and funded B2B startups increase sales through impactful website design and strategic branding. Their process-oriented approach and cross-industry learning enable them to adapt to diverse client needs.
Expertise & Services
- B2B Brand Strategy & Positioning
- Website Design & Development (Webflow Experts)
- Communication Design
- Packaging & Space Design
- Video Production
Notable Clients
Everything Design services SaaS, cybersecurity, consulting and manufacturing brands seeking global-ready identity transformation.
#6: Moshi Moshi
Founded in 2014 in Bengaluru, Moshi Moshi is a full-service communication partner that employs a comprehensive 3-Phase Communication Approach, from deep brand discovery to expert Go-to-Market (GTM) execution.
Expertise & Services
- Brand Design
- Packaging & Structural Design
- Film & TVC Production
- Digital Marketing & PR
Notable Clients
Moshi Moshi has worked with brands such as Ola, Underneat, and Ilife India.
#7: Octet Design
Octet Design Studio, founded in 2017 with the agency based out of Ahmedabad, specializes in UI/UX design with strong branding capabilities. They help mission-driven organizations innovate products through research and design thinking.
Expertise & Services
- Brand Identity Design
- UI/UX Design
- User Research & Usability Testing
- Product Design
- Mobile & Web Design
Notable Clients
Octet Design is known for delivering meticulously designed brand solutions across various sectors such as logistics, enterprise, SaaS, Healthtech, and Edtech.
#8: Liquid Designs
Established in 2002 and based in Gurugram, Liquid Designs is a visual-communications and branding studio known for premium aesthetics and global sensibility. They ensure a brand’s visual identity remains cohesive and high-fidelity across both tangible (print, packaging) and intangible (digital platforms) mediums, thereby providing a smooth, integrated customer experience.
Expertise & Services
- Corporate Identity & Logo Design
- Brand Strategy & Positioning
- Marketing Collateral Design
- Website Design & UI/UX
- Digital Asset Creation
Notable Clients
Liquid Designs has worked with Paytm, Kinetic, Noida International Airport, and various B2B enterprises, delivering branding solutions that stand out in competitive markets.
#9: HelloCCS
Based in Mumbai and founded in 2009, HelloCCS is a boutique creative agency bringing brands to life through vibrant storytelling and design. With over 15 years of experience, they’ve created winning design strategies for clients across hotels, fashion labels, retail brands, sports franchises, and celebrity brands.
Expertise & Services
- Brand Strategy & Positioning
- Brand Identity Design
- Immersive Brand Systems
- Brand Extensions (Advertising, Digital, Video)
- Interior Styling & Environmental Graphics
Notable Clients
Oyo, NY Cinemas, and Credavenue are some of the clients with which HelloCCS has collaborated.
#10: Brandemic
Brandemic, located in Bangalore, delivers creative branding solutions that help businesses establish distinctive market positions. Their work spans multiple industries, demonstrating versatility and strategic thinking.
Expertise & Services
- Brand Identity Creation
- Brand Strategy Development
- Visual Communication Systems
- Packaging Design
- Brand Guidelines & Management
Notable Clients
Brandemic has worked with consumer brands and startups such as Paper Boat, Roots, Equipp, and Switch Kart.
Final Words
The Indian market waits for no one. A study showed that companies that prioritize design thinking (the foundation of great branding) outperform the S&P 500 by over 200%.
So, in this context, the clear choice is the partner who ties design to dollars. Onething Design’s model, where brand is synonymous with conversion and digital performance, is the future of branding in India. With its holistic capabilities and performance-centred mindset, Onething Design offers a compelling partnership for brands looking to make their mark.
The brands that will define tomorrow are the ones investing in meaningful design today.